Latest Blog Entries
- GPI Attending ITB Berlin, 2014!
March 06, 2014 0 Comments
If you are working in the travel and tourism industry, there is only one place to be this weekend: Berlin, Germany. This year the world’s leading travel trade show ITB Berlin runs from March 5th to March 9th in Berlin, Germany and the excitement of travel is filling the air especially this time of year.
The Future, Hospitality, Marketing track provides daily sessions that are grouped in categories such as Destination Day, Hospitality Day, Marketing and Distribution Day; Marketing and Hospitality Day should provide some very interesting take-aways.
- Spanish Localization versus Spanish Translation
March 05, 2014 0 Comments
"Do you know what the difference between the two processes is? And what about what they have in common?"
Translation is the process of translating/converting words or text from one language into another one. Localization (L10n) is the process of adapting a foreign product or service to the particular language and culture of another market or country.
So we can say that when we talk about localization, we are talking about a translated text that is not only limited to the exact rendition of the terminology in the target language, but also reflects the special cultural aspects of the target market. That is to say, a localized text is an adaptation from both the linguistic and cultural points of view.
- It is time for SXSW 2014!
March 04, 2014 0 Comments
I am pleased to be attending for the first time the SXSW Interactive Festival in Austin, Texas from March 7th to March 11th. In its 21st year, the show is touted as the “incubator of cutting-edge technologies and digital creativity”.
Globalization Partners International (GPI) was invited to join Sitecore and a few of their other partners to host an evening event one of the nights. This seemed like enough reason to finally attend SXSW.
- Multilingual Content Management with Kentico CMS v7
March 03, 2014 0 Comments
Kentico CMS is a .Net based CMS with several features to manage multilingual content, including the ability to manage multiple websites within its framework. Furthermore, each language (culture) enabled can have its own site structure. In this Kentico blog series, we will review these features and provide instructions on setting up one or more sites within the framework. This first blog will focus on internationalization (i18n) of the CMS.
Configuring the CMS to handle multilingual content is quite simple. After log-in as admin of the Kentico 7 CMS under Administration, go to Settings. You will see at the top of the left pane a drop down menu under Site, select (global) and then click on Content in the right pane.
- E-Commerce Russian Style
February 27, 2014 0 Comments
Russia differs greatly from the rest of Europe. It is a transcontinental country that stretches across Eastern Europe and Asia. Russian people prefer to speak their own language, are suspicious of credit cards and online payments and use their own search engine, Yandex. But Russia is considered to be one of the most fascinating e-commerce markets for both European and American companies.
Russia is newer to the e-commerce market and about 50% of Russians have just taken their first e-commerce steps within the last few years. Now the Russian e-commerce sector is rapidly developing, its growth rate is extremely high and Russian Internet penetration is catching up to the rate in developed countries.
- WordPress CMS and Multi-language Websites (Part 2)
February 25, 2014 0 Comments
WordPress is a free and open source blogging tool and a content management system (CMS) based on PHP and MySQL. It is a scalable, robust and extensible application and provides a rich plug-in architecture and a template system. According CMS Usage Statistics provided by builtwith.com, WordPress is used by more than 51.0% of the top million websites as of December 2013. It is certainly the most popular blogging system in use on the Web.
WordPress does not support bilingual or multilingual websites out-of-the-box. However, you can use third-party plugins which will allow you to create and support a WordPress powered multilingual website.
Welcome to GPI's Translation Blog! Being a Translation Agency means finding ourselves immersed in all types of interesting discussions about global business, translation companies, document translation, software translation, website translation, global search engine marketing and optimization (SEM/SEO) and a wide range of language translation and technology topics. With our Translation Blog, we will try to share those conversations with you!
Enjoy the ones you find interesting and feel free to start a discussion with our team and the world!