Latest Blog Entries
- Power Tips for Social Media Platforms
July 01, 2015 0 Comments
Social media platforms are always changing and evolving their algorithms. To keep pace with updates, continually experiment and adapt your social media strategy to optimize your performance.
In this blog, I will cover some key tips for using top social media platforms: Facebook, Google+, Twitter, LinkedIn, Pinterest and Instagram. I will also cover the best ways to integrate your blog into social media.
- How Sites Got a Phantom Punch by Google
June 30, 2015 0 Comments
In May, many webmasters started realizing that there was a big drop in organic search traffic to their websites. There were rumors that it was another Panda or Penguin update, but Google denied this.
In mid-May, Search Engine Land received confirmation from Google that there was a content quality update. Search Engine Land is calling it a " Quality Update" while Glenn Gabe has dubbed it " Phantom 2."
- C3 US-Arab Healthcare Summit: Making Good Health Contagious
June 26, 2015 0 Comments
Making Good Health Contagious was the theme of this year's C3 US-Arab Healthcare Summit in New York City. It was the fourth year this event, which focuses on fostering a collaborative, innovative partnership approach to solving today's complex global healthcare challenges has been held at the Union League Club in New York.
- Top Tips for Website Localization
June 25, 2015 0 Comments
Is your company planning a website localization project to attract a new target audience? In this blog, I will cover top tips for planning and successfully executing a website localization project. With the help of your translation services agency, you can create a multilingual website that will attract customers from around the world.
- Global SEO for China's Baidu
June 23, 2015 0 Comments
Baidu is the leading search engine in China, with around 70% market share of internet search in the country. Worldwide, it is the second largest search engine, with 8.8% market share. Baidu, created in 2000, searches the internet for web content and delivers search-related products, like local searches, images, blogs, maps, and mobile searches. If your company is present in the Chinese market, or has plans to be in the future, plan a strategy for global SEO for Baidu as part of your marketing plan.
- SEO for Multiple Locations
June 22, 2015 0 Comments
Yesterday, Nathan Sikes published an article, Becoming a Local SEO Expert for Multiple Locations for Business 2 Community. In his article, Sikes discusses tips for effective local SEO strategies if your company has multiple locations around the world.
Due to globalization, it is important for international companies to adapt their SEO efforts for each location. A one-size-fits-all SEO strategy will not be effective in Google's local search algorithm. Culture, language and geographic location are all factors that need to be considered when implementing SEO tactics
Welcome to GPI's Translation Blog! Being a Translation Agency means finding ourselves immersed in all types of interesting discussions about global business, translation companies, document translation, software translation, website translation, global search engine marketing and optimization (SEM/SEO) and a wide range of language translation and technology topics. With our Translation Blog, we will try to share those conversations with you!
Enjoy the ones you find interesting and feel free to start a discussion with our team and the world!