Latest Blog Entries
- EPiServer 8: First Release Since Ektron Merger
April 24, 2015 0 Comments
In February 2015, EPiServer released the latest CMS update, version 8. This was the first release since EPiServer's merger with Ektron.
In this blog, I will discuss how to use Projects, one of the new features introduced in the version 8 CMS update.
- International SEO: On-Page Optimization
April 23, 2015 0 Comments
On-page optimization is an important piece of any company's SEO strategy. But, when you operate globally, there are additional considerations, including localization and translation. Optimizing your content for global audiences requires significant research to understand the cultures and customs of your target market.
- Subdomains, Subdirectories or ccTLDs for Global Audiences
April 22, 2015 0 Comments
Globalization and content are keywords prevalent in SEO discussions in companies across all industries. Once you decide the international markets to expand into and whether you are targeting by language or country, translating or localizing your website content is a must. But which domain structure is most appropriate for that content? Subdirectories, subdomains or country code top-level domain (ccTLDs)?
- Top Tips for Improving your YouTube Channel
April 21, 2015 0 Comments
YouTube is an excellent place to share your visual content and attract targeted audiences. But to have a successful YouTube channel, you must research your message, audience and competitors and create a detailed strategy.
- What is Pseudo-Localization?
April 17, 2015 0 Comments
If you have ever been involved with a software or website translation project, pseudo-localization is a process you will be very familiar with. For those unfamiliar with the term, pseudo-localization is a form of QA testing to determine if your files are ready for translation. Quite simply, it's a trial run for the actual translation.
- Sitecore CMS and Multi-language Sites - Part 2
April 16, 2015 0 Comments
Sitecore is a customer experience management company that offers leading Web Content Management System (WCMS) and multi-channel marketing automation software solutions. Sitecore is highly scalable, yet very easy to use. It allows website managers and authors to better engage with their customers online across multiple channels and to derive customer intelligence.
Welcome to GPI's Translation Blog! Being a Translation Agency means finding ourselves immersed in all types of interesting discussions about global business, translation companies, document translation, software translation, website translation, global search engine marketing and optimization (SEM/SEO) and a wide range of language translation and technology topics. With our Translation Blog, we will try to share those conversations with you!
Enjoy the ones you find interesting and feel free to start a discussion with our team and the world!