Latest Blog Entries

Should You Consider Bing For Your Global SEO Plan?

November 08, 2017 Comments

I was surprised to hear that Bing has 33% of the search market share in the United States as of August 2017. I felt it was worth researching how much it is used globally and if we should be discussing Bing more with clients....

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Category:
Global SEO
Tags:
Global SEO, SEO, Bing
Google Eliminates AdWords’ Converted Clicks, What Now?

November 06, 2016 Comments

In late September, Google retired AdWords' converted clicks and conversions will now be taking their place. This change is a result of Google now considering converted clicks an outdated metric....

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Category:
Global SEO
Tags:
google adwords, google adword changes, seo, multilingual seo
How To Analyze Your Website: Part 2

November 26, 2015 Comments

I recently wrote a blog detailing the initial steps for conducting an SEO website audit, How to Analyze Your Website: Part 1. The second installment of this series will explore design components of your website to analyze and optimize for visibility and search engine ranking....

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Category:
Global SEO
Tags:
SEO, Global SEO, Website Analysis
How To Analyze Your Website: Part 1

November 20, 2015 Comments

Conducting a search engine optimization (SEO) audit of the content and markup of your website will help improve your visibility to customers and ranking in search engine results. In part one of my SEO analysis series I will discuss how to evaluate search engine indexing and keyword strategies...

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Category:
Global SEO
Tags:
SEO, Global SEO, Website Analysis, SEO Audit
Top Tips for Improving your YouTube Channel

April 21, 2015 Comments

YouTube is an excellent place to share your visual content and attract targeted audiences. But to have a successful YouTube channel, you must research your message, audience and competitors and create a detailed strategy. ...

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Category:
Global SEO
Tags:
YouTube, Global SEO, SEO, Digital Marketing, YouTube Marketing
How to Use Schema Markup to Boost Your SEO

April 09, 2015 Comments

Schema markup can boost your website traffic as Google, Yahoo, Bing and Russia’s Yandex have all agreed on the effects schema has on SERPs. Schema markup, the “crawl ability” of a site, enhances the search result relevance and the website traffic. Schema.org generates schemas that webmasters can us...

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Category:
Global SEO
Tags:
Schema, Schema Markup, Global SEO, SEO, SEM, SERPs

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