Latest Blog Entries

Localization Strategy for Global E-Retailers

April 29, 2013 Comments

There is a huge opportunity waiting for those e-retailers brave enough to cross international borders and market to a global audience. E-retailers that treat localization and translation as fundamental parts of their global marketing and content strategies rather than as an afterthought stand to gai...

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Category:
Website Translation
Tags:
ecommerces, e-retail localization, Website translation
Website Translation: Reviewing Source Files and CMS Workflows

April 08, 2013 Comments

They say a project is either won or lost in the scoping and planning phase or before it ever begins. I could not agree more. As with any website translation project, planning and project management are critical! Each step in the process involves several key professionals with specific domain expe...

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Category:
Website Translation
Tags:
Website Translation, Translation Process
Website Translation Quality Assurance and Client Review Process

March 21, 2013 Comments

Quality Assurance (QA) and Review and Approve (R&A) are two fundamental and ongoing tasks which are conducted for the duration of any website translation project. From the beginning of any website translation project, you want a documented quality assurance process and opportunities for review and a...

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Category:
Website Translation
Tags:
Website Translation, Quality Assurance, Translation Process
Responsive Web Design for the Global Market

March 04, 2013 Comments

Responsive web design (often abbreviated to RWD) is an approach to web design in which a site is crafted to provide an optimal viewing experience—easy reading and navigation with a minimum of resizing, panning, and scrolling—across a wide range of devices (from desktop computer monitors to mobile ph...

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Category:
Website Translation
Tags:
Website Translation, International Marketing, Web Design
Website Translation: 14 Steps to an effective worldwide website!

February 27, 2013 Comments

In this upcoming 5 part blog series, we will discuss the 14 steps you should see in most website translation projects. We will detail the team members you will need and the tasks to be completed. Also, we will emphasize the need for quality assurance in each step, and the importance of review and ap...

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Category:
Website Translation
Tags:
Website Translation, International Marketing, Translation Process
Japanese Website Translation Basics

December 10, 2012 Comments

For the last few decades, getting a foothold in the Japanese market has proven difficult for foreign firms. The internet has helped to open the gates to this very interesting and complex market. Despite most of the population having studied English as part of their formal education, the Japanese peo...

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Category:
Website Translation
Tags:
Website Translation, Japanese Translation, Japan

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