Latest Blog Entries

Simple Guide to International Hotel Search Engine Marketing

October 07, 2013 Comments

The hospitality industry has been growing online by leaps and bounds during the past few years. Learning about a hotel, its rooms, amenities, location in a city and finally making reservations all occur online now-a-days. Realizing the importance of strong online presence for your hotel is now criti...

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Category:
Global SEO
Tags:
Hotel SEO, Global SEO, Hotel Translation Services
How to Integrate International SEO into The Translation Process

February 25, 2013 Comments

With the predominance of budgets spent on online global marketing, website content localization is becoming more important to marketers. Expanding your online presence into international markets must involve a solid content strategy and well-planned execution in order to meet your business goals in ...

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Category:
Global SEO
Tags:
International SEO, Translation Services
Customizing your Online Content Strategy for UAE Market

February 04, 2013 Comments

As we all know, businesses operating in the United Arab Emirates (UAE) need to cater to a diverse audience representing many different nationalities, cultures, and languages. As such, there is no “one size fits all” approach to developing a successful website content strategy for this region. Many c...

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Category:
Global SEO
Tags:
UAE, Website Translation, Content Strategy
Best Practices for International PPC Campaigns

January 28, 2013 1 Comments

International Pay Per Click (PPC) campaigns are effective for businesses and companies that seek to expand globally. There are several important variables to consider for each target market and language. To gain and sustain success with your multilingual PPC, your effort will need to fully address t...

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Category:
Global SEO
Tags:
Global SEO, International PPC
Come hither! Translate for Twitter

December 17, 2012 Comments

You’d have to have been living under a rock during the recent Arab Spring to be unaware of the power of Twitter to change the world. In global politics, business, and as a social networking medium, Twitter is an indispensable tool for millions. An average of 200 million Tweets are sent each day, in ...

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Category:
Global SEO
Tags:
Twitter, translation service
Optimizing your Hotel’s Digital Marketing Efforts for Global Guests

December 06, 2012 1 Comments

Digital marketing for hotels is becoming increasingly challenging. Hotel digital marketing is no longer about booking engines and flash galleries with great pictures. The interesting pictures and detailed information about a hotel’s services, room descriptions and availability, and pricing are not e...

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Category:
Global SEO
Tags:
Global SEO, Digital Marketing, Hotels

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