Latest Blog Entries

Social Media Localization

June 27, 2011 2 Comments

Since social media is heavily influencing all of our communications it is no longer enough just to localize your content. In today’s dynamic, social networking charged environment, you need to adapt your communication to match your intended target markets to make sure that your message and intent is...

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Category:
Global SEO
Tags:
Social media, marketing, localization, SEO, Twitter, LinkedIn, Facebook
Top Tips for Successful Multilingual SEO

May 03, 2011 2 Comments

SEO (Search Engine Optimization) is an absolutely essential step which every website needs before going “live” and is even more critical when you have websites in multiple languages. Multilingual websites can thrive or fail based on how well they are optimized for SEO in their global, target-languag...

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Category:
Global SEO
Tags:
SEO, SEM, website, URL, meta data, backlinks, HTML
Why are Multilingual Keywords important for your international websites?

September 08, 2010 Comments

Why are Keywords an important step? Search engine marketers must ensure their pay-per-click (PPC) or search engine optimization (SEO) campaigns target the correct keywords or search terms, otherwise they might end up attracting a different target audience than planned, and lose opportunities in the ...

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Category:
Global SEO
Tags:
multilingual, keywords, localization, google adwords
China: Land of Search Engines, Search Marketing and Social Media

May 26, 2010 Comments

China not only has the world's largest population, but the fastest growing Internet market as well. China represents one of the best opportunities for increasing your company's global revenues. Mobile phone access to the Internet and e-Commerce transactions are growing rapidly, as is the demand for ...

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Category:
Global SEO
Tags:
Country, China, Localization, Translation, Culture, Language, SEO, SEM
A Multilingual Search Engine Marketing (SEM) Primer

May 13, 2010 1 Comments

Internet World Stats reveals that there are currently approximately 1.8 billion Internet users worldwide. This rapidly growing Internet population uses a wide array of different search queries looking for products, services or information. The majority of Internet users does not speak English, and o...

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Category:
Global SEO
Tags:
website, multilingual, search engine marketing, search engine optimization, search engine advertising, pay-per-click
Arabic SEO and Localization

April 02, 2010 2 Comments

Arabic Internet e-commerce and on-line media is a significant, expanding market segment with great potential for localized, Arabic search engine optimization (SEO) and Arabic search engine marketing (SEM). The majority of websites aimed at Arabic markets are still in English, which means that you ha...

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Category:
Global SEO
Tags:
Country, UAE, MENA, Localization, Translation, Culture, Language, SEO, SEM

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