Latest Blog Entries

Translation and Localization for Africa: Gambia

July 26, 2016 Comments

Gambia is a small, West African country almost completely engulfed by the country of Senegal. Its only connection to the Atlantic Ocean is a narrow strip of coastline along its Western part, which is also the country's main tourist attraction. The country, properly known as, The Gambia, may b...

Click here for complete blog.

Category:
Country Specific
Tags:
Gambia, The Gambia, Africa, African Languages, Doing Business in Africa
News: The Official Languages of Rio 2016

July 25, 2016 Comments

The 2016 Summer Olympics will take place in Rio de Janeiro, Brazil August 5-21, 2016 and 207 nations will be attending. There are three official Olympic languages: French, English, and whatever the official language of the host country is, Portuguese in Brazil's case. Many people are confuse...

Click here for complete blog.

Category:
Country Specific
Tags:
Rio 2016, Summer Olympics 2016, Languages of the Summer Olympics
News: As India Localizes, Number of Online Shoppers Soars

July 22, 2016 Comments

We often emphasize the importance of translating and localizing content to reach new markets, and our argument is all the more convincing when we can show real examples of how this is benefitting companies. In India, two online businesses are seeing huge growth after implementing localization...

Click here for complete blog.

Category:
Country Specific
Tags:
India, India ecommerce, India's ecommerce market
MENA Marketing Leaders’ 2016 Digital Marketing Priorities

July 21, 2016 Comments

Middle East and North Africa (MENA) Chief Marketing Officers (CMOs) gathered at the CMO Academy hosted by Google and INSEAD in Abu Dhabi late in 2015 to discuss ways of improving digital marketing strategies to an increasingly digital audience....

Click here for complete blog.

Category:
Country Specific
Tags:
MENA region, Marketing in the MENA region, MENA region consumers
News: German Court Orders WhatsApp to Translate its TOS

July 19, 2016 Comments

Even though many Germans understand English, most non-native English speakers aren't familiar with English legal terms. So when faced with the terms and conditions of an app only available in English, they simply go ahead and accept them, without understanding what they are agreeing to. This is why ...

Click here for complete blog.

Category:
Country Specific
Tags:
WhatsApp, WhatsApp Germany, WhatsApp in Germany
Translation and Localization for Africa: Liberia

July 17, 2016 Comments

Liberia is strategically located along the coast of West Africa. The country's name, meaning "liberty", refers to the nation's origin as a colony of free people repatriated to Africa from the United States in the early nineteenth century. In Latin, Liberia means "land of the free"....

Click here for complete blog.

Category:
Country Specific
Tags:
Liberia, Africa, Translating Africa, Liberian Translation

12567893031

All entries in one page