Latest Blog Entries

SEO for China’s Baidu

October 24, 2016 Comments

Baidu is China's largest search engine and has nearly 75% market share of the Chinese search engine market. Which means, the visibility of your website in the Chinese market depends on how well you optimize your content for Baidu. But where do you start? China has very strict internet laws and th...

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Category:
Global SEO
Tags:
Baidu, SEO tips for Baidu, Baidu SEO, global SEO, SEO for China, China's Baidu SEO tips
How To Analyze Your Website: Part 2

November 26, 2015 Comments

I recently wrote a blog detailing the initial steps for conducting an SEO website audit, How to Analyze Your Website: Part 1. The second installment of this series will explore design components of your website to analyze and optimize for visibility and search engine ranking....

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Category:
Global SEO
Tags:
SEO, Global SEO, Website Analysis
How To Analyze Your Website: Part 1

November 20, 2015 Comments

Conducting a search engine optimization (SEO) audit of the content and markup of your website will help improve your visibility to customers and ranking in search engine results. In part one of my SEO analysis series I will discuss how to evaluate search engine indexing and keyword strategies...

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Category:
Global SEO
Tags:
SEO, Global SEO, Website Analysis, SEO Audit
SEO for Global Content

September 22, 2015 Comments

SEO for global content means creating and optimizing valuable, relevant, quality and target market appropriate content to attract and acquire audiences from search engines. It also means creating content translated and localized for each of your audiences....

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Category:
Global SEO
Tags:
global content, global SEO, Content SEO, SEO for global content
5 Things That May Be Limiting the Success of Your Global Website

September 15, 2015 Comments

Digital marketing has evolved quickly. As a result, marketers are often focused on their English content, website or eCommerce presence. From talking with companies, I have found a few areas that often get overlooked, but are crucial to a successful global marketing plan....

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Category:
Global SEO
Tags:
Global SEO, Website Localization, Localization, L10N
Global SEO for China's Baidu

June 23, 2015 Comments

Baidu is the leading search engine in China, with around 70% market share of internet search in the country. Worldwide, it is the second largest search engine, with 8.8% market share. Baidu, created in 2000, searches the internet for web content and delivers search-related products, like local sear...

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Category:
Global SEO
Tags:
SEO for Baidu, Baidu SEO, Global SEO, China's Baidu

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