Latest Blog Entries

5 Things That May Be Limiting the Success of Your Global Website

September 15, 2015 Comments

Digital marketing has evolved quickly. As a result, marketers are often focused on their English content, website or eCommerce presence. From talking with companies, I have found a few areas that often get overlooked, but are crucial to a successful global marketing plan....

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Category:
Global SEO
Tags:
Global SEO, Website Localization, Localization, L10N
The Localization Challenges of Self-Paced eLearning

January 30, 2012 Comments

What distinguishes the translation and localization needs for self-paced eLearning from those of the asynchronous university models? The fact that there is no instructor, ever! Instead, course designers must create self-paced courses as if there were an instructor, which place additional demands o...

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Category:
eLearning
Tags:
elearning, Globalization, Localization, DTP, Culture, Multimedia, Translation, L10N
Five Key Traits of an Effective Translation Project Manager

August 19, 2011 Comments

Project management has gained increased attention and importance in recent years, due to the critical functions performed by project managers. This blog discusses several key traits essential to anyone aspiring to be a successful project manager, in or out of the language translation services indust...

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Category:
Document Translation
Tags:
Project management, project manager, PM, Translation services, Localization, L10N
Highlights from International Search Summit 2011

June 24, 2011 Comments

This blog focuses on key take away messages and best practices recommended at International Search Summit 2011. This event was held in conjunction with Search Marketing Expo 2011 (SMX) and in Seattle earlier this month; our own Peter Betts attended both events and covered SMX in the previous blog, “...

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Category:
Global Conferences
Tags:
SEO, SEM, i18n, l10n, website translation, multilingual SEO
Highlights from Search Marketing Expo (SMX) 2011

June 22, 2011 Comments

Earlier this month our own Peter Betts attended Search Marketing Expo 2011 and International Search Summit 2011 in Seattle. In this blog, Peter shares key “take away” messages from SMX, the Search Marketing Expo. Part 2 of this blog focuses on messages from International Search Summit. Search Engin...

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Category:
Global Conferences
Tags:
SEO, SEM, i18n, l10n, website translation, multilingual SEO
Website Localization and Multilingual CMS

March 24, 2011 3 Comments

With the proliferation of translated and localized websites for all of your target global markets, it is no longer practical to manage websites individually. Content Management Systems (CMS) which can handle localization and globalization of multiple target-language websites are rapidly becoming a r...

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Category:
Website Translation
Tags:
Website translation, Website localization, CMS, translation, L10n, XML, XLIFF

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