Latest Blog Entries

Google Eliminates AdWords’ Converted Clicks, What Now?

November 06, 2016 Comments

In late September, Google retired AdWords' converted clicks and conversions will now be taking their place. This change is a result of Google now considering converted clicks an outdated metric....

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Category:
Global SEO
Tags:
google adwords, google adword changes, seo, multilingual seo
SEO for Multiple Locations

June 22, 2015 Comments

Yesterday, Nathan Sikes published an article, Becoming a Local SEO Expert for Multiple Locations for Business 2 Community. In his article, Sikes discusses tips for effective local SEO strategies if your company has multiple locations around the world. Due to globalization, it is important for...

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Category:
Global SEO
Tags:
Global SEO, SEO for multiple locations, Multinational SEO, Multilingual SEO
How to Create a Content Strategy for Multilingual Content

July 10, 2012 Comments

In the online marketing landscape everyone is always talking about content. And in this search-centered world as we all know, the most famous quotes by online marketers is “Content is King”. Global companies are seeking out new markets and looking for more customers in other countries and regions. ...

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Category:
Global SEO
Tags:
Content Strategy, website translation, Multilingual SEO
Highlights from International Search Summit 2011

June 24, 2011 Comments

This blog focuses on key take away messages and best practices recommended at International Search Summit 2011. This event was held in conjunction with Search Marketing Expo 2011 (SMX) and in Seattle earlier this month; our own Peter Betts attended both events and covered SMX in the previous blog, “...

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Category:
Global Conferences
Tags:
SEO, SEM, i18n, l10n, website translation, multilingual SEO
Highlights from Search Marketing Expo (SMX) 2011

June 22, 2011 Comments

Earlier this month our own Peter Betts attended Search Marketing Expo 2011 and International Search Summit 2011 in Seattle. In this blog, Peter shares key “take away” messages from SMX, the Search Marketing Expo. Part 2 of this blog focuses on messages from International Search Summit. Search Engin...

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Category:
Global Conferences
Tags:
SEO, SEM, i18n, l10n, website translation, multilingual SEO

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