Latest Blog Entries

Inbound Marketing is the Evolution of SEO - Are You Taking It Global?

February 18, 2015 Comments

Numerous companies have grown from one-person shops to multinational corporations employing thousands due, in part, to the utilization of search engine optimization (SEO). In the past, it used to be enough to make a keyword list, notify Google, and then be found by potential customers. This initia...

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Category:
Global SEO
Tags:
Inbound Marketing, SEO, Market, search engine optimization, Social Media
Best Asia-Pacific website honors awarded to GPI and Marina Bay Sands

December 07, 2010 Comments

The Ektron 2010 All Stars Award for best Asia-Pacific Website was recently awarded to the new Marina Bay Sands website - www.marinabaysands.com. Globalization Partners International (GPI) developed and deployed this innovative multilingual website in partnership with global interactive agency Sid Le...

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Category:
Hotel and Hospitality Translation
Tags:
website, localization, content management, search engine optimization
PubCon Part 3: Google Caffeine, Keywords and Blekko

November 23, 2010 Comments

Our final blog on PubCon held recently in Las Vegas, covers keen insights into Google caffeine, optimizing keywords, best SEO practices and a new search engine called Blekko. After reviewing this blog you may wish to review PubCon Part 1: Google's Matt Cutts shares his SEO vision and PubCon Part 2:...

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Category:
Global Conferences
Tags:
google caffeine, search engine optimization, organic keyword research, blekko
PubCon Part 2: Social Media & Landing Page Optimization

November 18, 2010 Comments

Part 2 of this 3-part series covers take-away points from PubCon sessions on landing page optimization, social media, Twitter for PR, and other issues. Since there were over 100 session at the PubCon conference we recently attended in Las Vegas, we are summarizing the points that should prove most v...

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Category:
Global Conferences
Tags:
search engine optimization, landing page, twitter, social media
PubCon Part 1: Google’s Matt Cutts shares his SEO vision

November 16, 2010 Comments

Part 1 of this 3-part series covers major points made by Google's SEO "rock star", Matt Cutts, for his vision of SEO and Social Media's future. Dozens of renowned thought leaders made compelling presentations at PubCon in Las Vegas this November, covering emerging trends and future technologies for ...

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Category:
Global Conferences
Tags:
google, matt cuts, chrome browser, search engine optimization, spam reporting, rick snippets
A Multilingual Search Engine Marketing (SEM) Primer

May 13, 2010 1 Comments

Internet World Stats reveals that there are currently approximately 1.8 billion Internet users worldwide. This rapidly growing Internet population uses a wide array of different search queries looking for products, services or information. The majority of Internet users does not speak English, and o...

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Category:
Global SEO
Tags:
website, multilingual, search engine marketing, search engine optimization, search engine advertising, pay-per-click

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