Latest Blog Entries

How to Use Social Media for Business: China

August 29, 2018 Comments

The number of internet users in China has now grown to more than 770 million. It is estimated that in 2018, approximately 600 million of them will be active on social media with more than 40% of their time online spent on social media platforms. The numbers alone are quite staggering and to put them...

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Category:
Global SEO
Tags:
Chinese social media, social media marketing
How to Use Social Media for Business: Germany

July 25, 2018 Comments

According to a recent study conducted by ARD and ZDF, two major German public television companies, more than 85% of Germans are online, but only about half of them are on social media platforms. This is much less than their European counterparts. The reasons for this discrepancy can be traced back ...

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Category:
Global SEO
Tags:
German social media, doing business in German, social media marketing
Are You Seeing a Decline in Twitter Followers?

September 16, 2015 Comments

Social Media Marketing is an effective digital marketing strategy to use to connect and engage with all your audiences. Most marketers are focused on optimizing their websites for favorable search rankings, but optimizing your social media platforms, like Twitter, is also something that is important...

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Category:
Global SEO
Tags:
Twitter, twitter followers, social media marketing, SEM, Global SEM
Who is Really on Top of the Social Media Ladder?

March 27, 2015 Comments

Facebook is everywhere, right? Well, not so fast. Although Facebook, Twitter and LinkedIn dominate the social media landscape in the US, we don’t necessarily give a lot of thought to which social media networks are most frequently used in other parts of the world....

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Category:
Global SEO
Tags:
social media, social media marketing, seo, global seo, localization, social media for mobile

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