Latest Blog Entries
- Everything Marketers Need to Know About China’s WeChat
September 12, 2016 Comments
WeChat is a Chinese cross-platform instant messaging service developed by Tencent. It was first released in January 2011, and as of March 2016, WeChat had 700 million monthly active users and only 100 million of them were outside of China....
- Reaching China's Social Media Networks
August 26, 2016 Comments
The Chinese social media landscape is huge. In fact, it's the largest in the world and presents a tremendous opportunity for companies going global to tap into a new market. In 2016, it is expected that 37.33 percent of the Chinese population will be accessing social networks, which translate...